ries eric the lean startup how constant innovation creates radically successful businesses
Ries Eric The Lean Startup. How Constant Innovation Creates Radically Successful Businesses
Most new businesses fail. But most of those failures are preventable. The Lean Startup is the approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched. The Lean Startup is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late. Now is the time to think Lean.
4758 Р.
Ries E. The Lean Startup: How Constant Innovation Creates Radically Successful Businesses
Most new businesses fail. But most of those failures are preventable. The Lean Startup is the approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched. The Lean Startup is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late. Now is the time to think Lean.
1051 Р.
Ries E. The Lean Startup: How Constant Innovation Creates Radically Successful Businesses
Most new businesses fail. But most of those failures are preventable. The Lean Startup is the approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched. The Lean Startup is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late. Now is the time to think Lean.
1051 Р.
Ries E. The Lean Startup. How Today s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.
953 Р.
Ries E. The Lean Startup. How Today s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.
953 Р.
Sutherland J. J. The Scrum Fieldbook. Faster performance. Better results. Starting now
From The Internationally Bestselling Author Of Scrum Do you never get as much done as you need to? Sometimes, even the most important projects can feel painstakingly slow. But it doesn't have to be this way. In his international bestseller Scrum, J.J. Sutherland introduced a simple, revolutionary tool used by Google, Amazon and the FBI to turbo-charge the output of every team. He called it the Scrum method. Now, Sutherland returns with a step-by-step guide to using this revolutionary system at any level of any company. With its emphasis on rapid innovation, no-bullshit meetings and quick-fire decision-making, Scrum will transform your productivity - starting today. 'Every business needs a methodology for getting stuff done, for successful collaboration and scalable management techniques. Scrum is the answer.' Entrepreneur 'The project management method known as Scrum may be the most widely deployed productivity tool among high-tech companies. On a mission to put this tool into the hands of the broader business world for the first time, Jeff Sutherland succeeds brilliantly.' Eric Ries, author of The Lean Startup
2723 Р.
Eyal N. Hooked
'A must-read for everyone who cares about driving customer engagement' Eric Ries, author of The Lean Startup 'The most high bandwidth, high octane, and valuable presentation I have ever seen on this subject' Rory Sutherland, vice chairman, Ogilvy & Mather Nir Eyal reveals how successful companies create products people can't put down - and how you can too Why do some products capture our attention while others flop? What makes us engage with certain things out of sheer habit? Is there an underlying pattern to how technologies hook us? Nir Eyal answers these questions (and many more) with the Hook Model - a four-step process that, when embedded into products, subtly encourages customer behaviour. Through consecutive "hook cycles," these products bring people back again and again without depending on costly advertising or aggressive messaging. Hooked is based on Eyal's years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder - not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behaviour. Eyal provides readers with practical insights to create user habits that stick; actionable steps for building products people love; and riveting examples from the iPhone to Twitter, Pinterest and the Bible App.
1199 Р.
Eyal N. Hooked
'A must-read for everyone who cares about driving customer engagement' Eric Ries, author of The Lean Startup 'The most high bandwidth, high octane, and valuable presentation I have ever seen on this subject' Rory Sutherland, vice chairman, Ogilvy & Mather Nir Eyal reveals how successful companies create products people can't put down - and how you can too Why do some products capture our attention while others flop? What makes us engage with certain things out of sheer habit? Is there an underlying pattern to how technologies hook us? Nir Eyal answers these questions (and many more) with the Hook Model - a four-step process that, when embedded into products, subtly encourages customer behaviour. Through consecutive "hook cycles," these products bring people back again and again without depending on costly advertising or aggressive messaging. Hooked is based on Eyal's years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder - not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behaviour. Eyal provides readers with practical insights to create user habits that stick; actionable steps for building products people love; and riveting examples from the iPhone to Twitter, Pinterest and the Bible App.
1199 Р.
Reum Courtney, Reum Carter Shortcut Your Startup. Ten Ways to Speed Up Entrepreneurial Success
Think you know how to launch a successful business? Think again. Courtney and Carter Reum know startups. As early investors in the likes of Lyft, Pinterest and SpaceX, as well as founders of a multi-million-dollar company, they've seen what makes some businesses thrive - and some fail. Now, they draw on what they've learnt to offer a holistic guide to building your business. They reveal that most of the received wisdom is wrong - and offer counterintuitive examples from the likes of Airbnb, Uber and Facebook that chart a different path. From initial idea to exit strategy, these startup shortcuts offer an unexpected new route to success.
2430 Р.
Eisenmann Th. Why Startups Fail: A New Roadmap for Entrepreneurial Success
If you want your startup to succeed, you need to understand why startups fail. "Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading." (Eric Ries, founder and CEO, LTSE, and New York Times best-selling author of The Lean Startup and The Startup Way) Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready”, founders risk wasting time and capital on the wrong solutions. False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. Speed Traps. Despite the pressure to “get big fast”, hypergrowth can spell disaster for even the most promising ventures. Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise - from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles - Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them.
1311 Р.
Eisenmann Th. Why Startups Fail: A New Roadmap for Entrepreneurial Success
If you want your startup to succeed, you need to understand why startups fail. "Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading." (Eric Ries, founder and CEO, LTSE, and New York Times best-selling author of The Lean Startup and The Startup Way) Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready”, founders risk wasting time and capital on the wrong solutions. False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. Speed Traps. Despite the pressure to “get big fast”, hypergrowth can spell disaster for even the most promising ventures. Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise - from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles - Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them.
1311 Р.
Knapp Jake, Zeratsky John, Kowitz Braden Sprint. How to Solve Big Problems and Test New Ideas in Just Five Days
From three partners at Google Ventures, a unique five-day process for solving tough business problems, proven at more than 100 companies. 'Sprint offers a transformative formua for testing ideas that works whether you're at a startup or a large organization. Within five days, you'll move from idea to prototype to decision, saving you and your team countless hours and countless dollars. A must read for entrepreneurs of all stripes' Eric Ries, author of The Lean Startup From three partners at Google Ventures, a unique five-day process for solving tough business problems, proven at more than 100 companies. Entrepreneurs and leaders face big questions every day: What's the most important place to focus your effort, and how do you start? What will your idea look like in real life? How many meetings and discussions does it take before you can be sure you have the right solution? Now there's a surefire way to answer these important questions: the sprint. Designer Jake Knapp created the five-day process at Google, where sprints were used on everything from Google Search to Google X. He joined Braden Kowitz and John Zeratsky at Google Ventures, and together they have completed more than one hundred sprints with companies in mobile, e-commerce, healthcare, finance, and more. A practical guide to answering critical business questions, Sprint is a book for teams of any size, from small startups to Fortune 100s, from teachers to nonprofits. It's for anyone with a big opportunity, problem, or idea who needs to get answers today.
4434 Р.
Bridge Rachel How To Start a Business without Any Money
Want to set up your own business on a shoestring? Rachel Bridge can show you how Recent studies have shown that more people start businesses during recessions than at any other time. The number of businesses launched in Britain in 2011 was almost 20% higher than in 2010. In fact, 471,000 companies started up in 2011 - a significant increase on the 400,000 founded over the previous 12 months. Thanks to shows like Dragons Den, everyone wants to become an entrepreneur and start up a business of their own. Based on Rachel Bridge's successful workshops, this book will help set you on the way to success. As Enterprise Editor for the Sunday Times, Rachel has interviewed hundreds of successful entrepreneurs. Join her on her journey as she starts up her very own enterprise and covers all the ups and downs she encounters, while giving examples along the way of how real-life entrepreneurs have coped with the same problems that beset us all. Topics covered include: - The basics - getting the right structure for your business - How to shrink your overheads to nothing - IT and clouds - how to get in on the action - Troubleshooting - setbacks and how to overcome them
3911 Р.
Newport Cal A World Without Email. Find Focus and Transform the Way You Work Forever
Constant communication has become part of the way we work as we check our emails every 5.4 minutes. But at what expense? Bestselling author Cal Newport argues that this steady flow of distractions disrupts us from achieving any meaningful work, causes us undue stress and is costing businesses millions in the form of untapped potential. In this visionary book, he reveals how to reimagine and redesign work without the constant pings of email distracting us. Drawing on a fascinating array of case studies and offering practical solutions, Newport shows us how a world without email will liberate people to do their most profound, fulfilling and creative work - and much more of it too.
2589 Р.
Barber Barrington Drawing Anatomy. An Artist's Guide to the Human Figure
Dynamic and engaging, the human figure is an enduringly popular subject for artists, presenting constant challenges and many rewards. This comprehensive anatomy book covers everything you need to know to make accurate, convincing drawings of the figure. It shows the bone structure, muscle layers, and surface views of every part of the human body, as well as looking at how master artists have approached figures of all types. Topics include life drawing, the body in movement and clothing figures, and step-by-step projects show how you can apply anatomical knowledge to create successful drawings. Learn how to: - Portray muscle and bone structures that show at the skin's surface - Identify the muscles behind facial expressions - Draw a portrait step by step - Make convincing drawings of the body in movement - Create successful figure compositions
2488 Р.
Frier S. No Filter
The inside story of the how Instagram took over the world. Drawing on interviews with all the key figures at Instagram, "No Filter" vividly recreates the rise of the most successful photo app in history: from it's origins in a Silicon Valley coffee shop, to it's unprecedented billion-dollar acquisition by Facebook, to it's founders dramatic clashes with their new boss, Mark Zuckerberg. Along the way, it explores how Instagram has changed society - encouraging businesses to prioritise their aesthetic above all else, forging a new economy of digital entrepreneurs, and rewiring how a generation thinks about celebrity and success. The result is the definitive story of how a simple platform revolutionised tech, business, and popular culture. Instagram has remade us all in it's image. This book reveals how.
774 Р.